Google unveils Pixel Watch and previews next flagship smartphones

11 May 2022, 21:04

Google Pixel Watch
Google Pixel Watch_Google Home. Picture: PA

The tech giant used its I/O developer conference to announce its Apple Watch challenger and offer a preview of its next iPhone rival, the Pixel 7.

Google has confirmed it will launch its first own-made smartwatch later this year as a new competitor for the Apple Watch.

The Pixel Watch will be released alongside Google’s next flagship smartphone, the Pixel 7 – a direct rival for the iPhone – with both going on sale in the autumn.

The new devices were previewed during the technology giant’s annual Google I/O developer conference, where it traditionally shows off new products and software updates due to be released in the coming year.

Google said the Pixel Watch – which has been much rumoured – will be made from recycled stainless steel and fashioned into a circular design.

It will come with the health and fitness tracking tools of Fitbit – now owned by Google – built-in as well.

The tech giant also provided a glimpse of its next premium smartphones, the Pixel 7 and Pixel 7 Pro, which have been given a new-look camera design and will feature Google’s own custom-designed processor chips to power the devices.

Elsewhere, the company announced new earphones called the Pixel Buds Pro, which feature noise-cancelling technology, and its latest budget smartphone, the Pixel 6a – which includes some features found on last year’s flagship Pixel 6 device.

The Buds Pro and the 6a will be released in the summer, Google confirmed.

Ru Bhikha, mobiles expert at, said Google’s experience in wearable devices gained from acquiring Fitbit and from working on smartwatches with other firms in the past means the Pixel Watch is likely to be a refined product.

“It’s been a long time coming but Google has finally launched a flagship wearable and the Pixel Watch should get your pulse racing,” he said.

“This is perhaps not a surprise following the company’s acquisition of Fitbit last year. After contributing to the software for Wear, the Android operating system for smartwatches, Google now has a timepiece to take on the likes of the Apple Watch 7 and Samsung Galaxy Watch 4.

“With the growth in fitness trackers it looks like a shrewd move, and the Pixel Watch’s minimalist round design is likely to win admirers.”

The event also included a notable preview of a pair of smartglasses that Google chief executive Sundar Pichai said the company was currently testing and developing.

They combine augmented reality technology and the firm’s live translation tools to translate the other half of a conversation the user is having, with subtitles appearing on the glasses in real-time so they can understand what is being said.

By Press Association

More Technology News

See more More Technology News

Glastonbury Festival 2022

Glastonbury 2022 broke data records, EE says

A child using a laptop computer

Pupils ‘AirDrop nudes in maths and use Google Drive to store images’, MPs told

Over 20 million US dollars were raised by the public for drones to fight the Russian invasion

Tech company to gift Bayraktar drones to Ukraine after millions raised by public

A mixed reality holographic patient

UK medical students training on hologram patients in world-first


Warning new internet laws will hand ministers ‘unprecedented’ powers

A battery changing station of Nio brand electrical car (Alamy)

Two dead after Nio electric car they were testing ‘falls from building’

Alexa to expand

Amazon’s Alexa could mimic the voices of dead relatives

Ai-Da at work

Robot painting Glastonbury’s famous faces says festival atmosphere is ‘electric’

Instagram's new age verification tools, which have started being testing in the US

Instagram begins testing new age verification tools

A security surveillance camera is seen near the Microsoft office building in Beijing

Microsoft: Russian cyber spying targets 42 Ukraine allies

Social media apps on a smartphone

Meta removes ‘large numbers’ of upskirting images found on Facebook

Rio Ferdinand poses for photographs with children at 10 Downing Street to celebrate the launch of the Diana Award’s annual anti-bullying campaign Don’t Face It Alone (Stefan Rousseau/PA)

Rio Ferdinand calls for new ‘inspiring’ online platform to combat child bullying

A screenshot of the Microsoft Outlook email service

Microsoft’s Outlook email service hit by outage

Elon Musk

Elon Musk’s proposed £35.8bn Twitter deal gets board endorsement

Apple unveils new products

Guide Dogs launches scheme to provide free iPads to children with sight loss

A woman using a laptop

Cloudflare outage knocks hundreds of websites offline